Together with Ataboy Studio and illustrator Dess Quiñones I was able to animate a very beautiful and engaging project for Coca Cola, featuring singer and artist Halsey.
It was a challenging animation on the technical side, since I had to sync a virtual camera and place the hand drawn animations in the space to match the original video. Camera adjustments were necessary in order to get into the world of animation in a more pleasing way. Finding also the right amount of movement, texture and stroke to add to the song, and not take away from it, was also deeply considered. Mixing live action with animation on top is always a challenge, but it has been one of the most enjoyable projects I've done to date.
Here's a bit of the process behind the scenes.
Here are also some of the original designs prior to the animation:
